Manu Murthy Asked: September 30, 20212021-09-30T15:16:26+05:30 2021-09-30T15:16:26+05:30In: BusinessWhy is the demand for digital marketing growing?Why is the demand for digital marketing growing?digital marketing 1 AnswerVotedOldestRecent Weboptify 2021-09-30T15:19:40+05:30Added an answer on September 30, 2021 at 3:19 pm The digital area of marketing is huge right now, as more and more companies have taken to digital channels to reach their customers. Marketers are finding that digital channels allow businesses to capitalize on increased control of what consumers see. In today’s digital world, people google for whatever they want, so the first search result–whether organic or paid–is going to be seen by a lot of eyes.The demand for digital marketing is growing because it allows more control over what consumers see and also focuses communication directly with advertisers instead of traditional broadcast methods that reach many people at once (which can be seen by those who are interested but ignore those who would never buy from them). Digital marketing has caused a shift from quantity-focused advertising techniques towards quality-centered communication strategies where marketers create high-quality content which encourages consumer engagement back with the business they contacted first through digital media.Also, digital marketing has caused a shift from quantity-focused advertising techniques (such as radio stations sending out “broadcasts” which had a truncated connection with consumers) towards quality-centered techniques (e.g., online advertisements which consumer responses generate directly back at the advertiser). A new emphasis on creating high-quality content encouraged by digital marketing is another change with digital media.0Reply Share ShareShare on FacebookShare on TwitterShare on LinkedInShare on WhatsAppLeave an answerLeave an answerCancel reply Featured image Select file Browse Add a Video to describe the problem better. Video type YoutubeVimeoDailymotionFacebook Choose from here the video type. Video ID Put Video ID here: https://www.youtube.com/watch?v=sdUUx5FdySs Ex: "sdUUx5FdySs". Answer Anonymously Save my name, email, and website in this browser for the next time I comment. Related Questions What You Need To Know Before Starting A Business? What is an example of how customers could engage with a business that would drive additional value for them over ... When determining what customers want from a business, which of the following options comes first: market research, business expansion and ... Is it important to determine what customers want from a business before getting started? Why or why not? Why might business owners consider adding new products or services to their business model as time goes on? What business feedback is most helpful for business owners? What You Should Know About Your Competitors? What you need to know about the legal implications of running a business?